Work Experience
June 2024 - till date
British Telecom
Team leadership & collaboration
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Leading a team of UX designers from Infosys, TCS, Virtusa, along with internal BT designers.
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Driving collaboration across cross-functional teams to enhance the user experience of Openreach platforms.
User experience & design standards
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Working on improving the UX of legacy BT Openreach platforms by developing and implementing design standards.
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Ensuring these design standards are integrated into new Openreach interfaces for a seamless user experience.
Project metrics & evaluation
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Defining KPIs and success criteria for UX projects.
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Evaluating UX metrics to measure performance, usability, and overall impact.
Service design & Field engineer experience
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Working on service design projects to improve the field engineer experience in the UK.
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Optimizing legacy processes to enhance operational efficiency and service delivery.
2014 - 2024
Canara Bank
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CX Vision & Strategy: Defined CX vision and strategy for the digital bank.
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Continuous Enhancement: Conducted continuous assessment through competitive benchmarking and user feedback to improve CX.
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Design Language System: Established a design language system across assets, channels, and actors for consistent user experience.
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SI Collaboration: Guided the SI in developing wireframes, and prototypes, and obtaining feedback for form factors.
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User Research Leadership: Led and coached the user research process to inform, iterate, and validate product/journey design.
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Digital Product Management: Managed and maintained digital products in alignment with CX goals.
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Design Team Management: Managed the SI/vendor's design team, ensuring innovative and market-first designs with accessibility in mind.
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Performance Optimization: Consistently tracked, measured, and optimized customer experience across digital journeys to meet industry standards.
2012 - 2014
Kotak Mahindra Bank
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Developed and executed strategic initiatives, processes, and policies at Kotak Mahindra Bank, resulting in improved product development and innovation outcomes.
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Led cross-functional teams in driving product development projects, ensuring alignment with strategic objectives, and delivering innovative solutions to meet customer needs.
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Implemented best practices and quality control measures to optimize product development processes, leading to increased efficiency, cost savings, and accelerated time-to-market for new products.
2010 - 2012
ICICI Bank
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Campaign design for small and large Businesses.
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Design of credit products for MSME and Large Corporates.
Education
2022 - 2024
Srishti Manipal Institute of Art, Design and Technology | Master’s Degree in Design
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MDES in Human Centred Design
2014 - 2016
ICFAI University | Master's Degree in Management
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MBA in International Business
ICICI Manipal Academy-Post Graduation Diploma
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Banking and Finance
CDAC Noida_Post Gradutaion Diploma
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Embedded Systems and VLSI Design
2003- 2007
Uttar Pradesh Technical University
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B-Tech (Electronics and Communication)
Skills & Expertise
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UX Research, UX Design, UI Design, UX Audit
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Service Design
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Motion Design
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System Design
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Collaborative Design
- Strategy and Policy Design
- Design Management
- Speculative Design
Techno-design gadgets in my digital toolbox
I'm elevating my coding mojo and throwing HTML, CSS, and JavaScript into my engineering habits mix
Anuvrat Sharma

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